Sunlit 2nd-Street Great Room & 4th-floor WET Deck skyline pool terrace inside Block 21—connected directly to ACL Live at The Moody Theater.
Transparent Out-the-Door Event Ledger
Contract basis: F&B Minimum Spend (Room Rental Waived) · Includes Texas's statutory +35.3% service-and-tax stack upfront.
| Statutory Cost Line Item | Standard Weekday | Peak Festival / Conference Week |
|---|---|---|
| Minimum F&B / Base Buyout Commitment | $22,000 | $58,000 |
| Dedicated Space / Room Rental Fee | $3,500 | $3,500 |
| Pre-Fee Contract Subtotal | $25,500 | $61,500 |
| Mandatory Admin & Service Charge (25%) Taxable · TX § 151.007 | $6,375 | $15,375 |
| Austin / Texas Sales Tax (8.25% on Subtotal + Admin Fee) | $2,630 | $6,342 |
| 0% Municipal LET · TX Ch. 183 Mixed Beverage Rule | $0 | $0 |
| True Out-the-Door Total
+35.3% statutory stack above quoted minimum
| $34,505 $157 / guest all-in
| $83,217 $378 / guest all-in
|
Statutory Note: Austin and the State of Texas impose 0% municipal live entertainment tax on private venue buyouts, live bands, weddings, or corporate concerts. Hosted open bars follow Texas Tax Code Ch. 183 Mixed Beverage tax rules; qualified 501(c)(3) charities exempt 8.25% sales tax via TX Comptroller Form 01-339.
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Verified Google Reviews · W Austin
“We had a wonderful time at The W in Austin. Our suite was gorgeous, the views were amazing, and service was impeccable. The only downside was our bathtub did not work properly but hotel staff did try their best to remedy the situation. On…”
“I was thinking about returning back to JW Marriott but chose the W this time. First time at this location. Valet is your first red carpet experience, then i walked into a beautiful lobby where i received phenomenal service, wow 🤩 A+. My…”
20-Point Architectural & Operational Dossier
Unredacted Venue Specification
Parent Hotel & Estate Integration
Anchoring the 2nd Street District inside LEED Platinum Block 21—literally sharing a wall and VIP internal access with ACL Live at The Moody Theater—W Austin is the ultimate music-and-media luxury headquarters for SXSW brand takeovers, vinyl-lounge C-suite mixers in the Living Room, and 4th-floor WET Deck skyline pool parties.
Property Outside-AV Policy: Under Texas Right-to-Work (Texas Labor Code Ch. 101), vetted independent Austin AV, vinyl DJ, and experiential scenic crews operate across the 4,180 sq. ft. Great Room, 4th-floor WET Deck, and Studios with a $5M COI, exclusive house ceiling-rigging points, and a ~$950/day liaison/patch fee (waivable on 50+ room-night group contracts). Carries a $30/nt urban destination fee (+17% Austin HOT).
Austin Corridor Egress & Arrival Timing
Anchors the walkable 2nd Street District at 200 Lavaca St—4 minutes on foot from JW Marriott Austin and internally linked to ACL Live.
Tailored Texas Out-the-Door Event Budget
Single-Venue Out-the-Door Math (Standard Weekday Minimum): $25,500 base + 25% admin ($6,375) + 8.25% tax ($2,630)
Zero planner fee — compensated via standard commissionable venue & vendor partner agreements.
| Scope & Statutory Note | Low | Mid | High |
|---|---|---|---|
Private Venue Buyout & F&B Minimum (220 pax) Standard non-compression corridor minimum spend benchmark. | $27,434 | $31,900 | $37,642 |
Mandatory Venue Admin/Service (24%) + 8.25% Tax Exposes the real "++" stack: 24% admin/service fee ($7,656) is subject to 8.25% Texas sales tax ($3,263). | $9,390 | $10,919 | $12,884 |
Independent Local AV, Audio & Stage Rig (1 day) Saves ~$5,631 vs. captive in-house hotel AV (~$13,452 with 25% AV service fee). | $6,648 | $7,821 | $8,994 |
| Total Out-the-Door All-In | $43,472 | $50,640 | $59,520 |
Synchronized 3-Venue Hold Strategy
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Austin's largest luxury hotel rooftop pool deck & glass-walled 7th-floor cocktail lounge overlooking the Downtown skyline, Waller Creek & Capitol dome.